Advertising Options for Apps

Our team has been looking at advertising our app and I thought it might be useful for some people to get some details about some options we explored. By no means is this an exhaustive list or fully detailed. This data is taken from a variety of sites and some is opinion, and we are just starting out on our investigation in this space, so take it with a grain of salt! This is for an app that is trying to target app installs, hence does not value impressions without installs, and may not want vis ...

Tips on using AWS to host WordPress with HTTPS

WordPress is a free, open-source tool for creating websites and blogs, but it does not work well with Heroku, which is not designed for standard web hosting. Luckily, AWS is a great low-cost option, but you will have to do a lot of the setup yourself. There are a few things to look out for when doing so, especially if you want to enable using HTTPS on WordPress with an SSL certificate. Our team wanted to use to create a website after Peidi had a good experience making his personal webpage (ht ...

Trapeze gets an interview with Y Combinator (W2019)

Welcome to our first blog post! For those of you who don't know, Trapeze is a new mobile app thats helps you find exciting date spots in New York City. New York is filled with amazing restaurants and great things to do, but with so many options, it can often be hard to find the right idea for you. We took it upon ourselves to make this app and help people explore everything the city has to offer. We're also trying to keep the discovery process simple and fun, so planning a date doesn't seem ...